All E15 fuel dispensers will be required to have an EPA mandated label. This label informs the consumer on what vehicles may use E15.
The labels comply with the language and design rules promulgated by EPA in June 2011 following EPA’s approval of the use of E15 for cars, pickups, and SUVs made in model year 2001 and newer.
The labels will be required on every pump offering E15.
E15 Label Placement
To the left is a representation of what a blender pump will look like with the mandatory labeling if it is dispensing E15. Depending on the fuel dispenser type, the location of the label may change. As stated in 40 CFR Part 80 Section 80.1501:
Visit EPA's E15 website to learn more.
E15 Retailer Handbook
The E15 Retailer Handbook provides fuel retailers with regulatory and technical guidance in order to legally store and sell E15 ethanol blends. The Handbook provides sample checklists and questions that all potential E15 retailers should contemplate before moving forward with offerings of E15. Specifically, the Handbook offers guidance regarding:
• Federal regulatory requirements including blender registration,
octane posting, proper pump labeling, compliance with an EPA-approved
fuel survey, and OSHA regulations
• State and local fuel safety regulations• E15 conversion guidelines for
• Retail conversion procedures• E15 fuel specifications and
• Transportation and storage requirements
• Safety and firefighting procedures
How to Offer E15
Retailers across the country have heard of E15, but many have also heard conflicting reports on whether or not they will be able to offer E15 to their customers. There are questions on cost of installation, franchise agreements, equipment options and liability. Please visit www.BYOethanol.com to learn about the latest equipment options, considerations and incentives that will allow you to offer E15 safely and economically at nearly every station in the country, no matter the station configuration.